Tiny Monster is a unique, boutique music company that specialises in Independent A&R Consulting & Artist Development for artists and bands. Traditionally these are services only offered by labels and managers.
Tiny Monster works with artists and bands to help them find and develop their unique voice, and effectively express it to the world! We are here to help you establish and achieve your goals in the music industry.
I am Jess Beston, Founder and Director of Tiny Monster. A few years ago I resigned from my position as A&R Manager at Universal to start this business, to work with unsigned, talented, developing bands who often find it very difficult to make headway in this industry, utilising my years of experience and strong contacts to give the advice and guidance needed to help acts get to the next level.
I have 15 years experience in the industry including 10 years at labels, a Music Degree, and I’m a musician myself, having played and recorded in bands in London and Sydney. I worked at EMI for 6 years, first in Licensing, then in Publicity & Radio Plugging where I worked on campaigns for band such as Coldplay, Silverchair, Missy Higgins, Faker, The Sleepy Jackson, The Finn Brothers etc. I was then headhunted by Universal in 2007 to be their A&R Manager, where I signed Children Collide, Dukes of Windsor and Gyroscope, working on all their albums, videos, photos & artwork. I also signed The Naked & Famous for Australia, and co-signed Violent Soho with Liberation for their first album release in 2010.
In 2009 I worked on Gyroscope’s record “Cohesion” with legendary producer Gil Norton. It was #3 on the ARIA Album Chart, and “Baby, I’m Getting’ Better” is certified GOLD, nominated for an APRA Award, was #40 in Triple J’s HoJest 100, #4 most played Australian song on radio, & Gyroscope were the 12th Most Played Australian artist. I also worked on the 1st & 2nd Children Collide albums, “The Long Now” & “Theory of Everything”, the 1st with producer Dave Sardy in LA, the 2nd with Rob Schnapf in LA & Woody Annison in Melbourne. “Theory of Everything” was nominated for an ARIA for “Best Rock Album” of 2011, and debuted at #5 on the ARIA Album Chart, was in Triple J Listeners Top 20 albums of 2010, & was nominated for Rolling Stone’s Album of the Year. My Eagle was #60 on Triple’s HoJest 100, Jellylegs was #22 & was #1 Most Requested song on Triple J for 5 weeks. “The Long Now” came in at #18 in Rolling Stone, & #7 in The Age’s Albums of the Year, and #90 on Triple J’s Best Australian Albums of all 3me. Children Collide, Gyroscope & Dukes of Windsor all had several songs that were Top 5 Most Played on Triple J. For several years I managed “The Trouble With Templeton”, in which time we toured the US/CA twice, and the UK/EU twice, signed deals with Bella Union (Fleet Foxes, Midlake, The Flaming Lips, Beach House), Communion (Ben Lovett from Mumford & Sons’ label - Gotye, Ben Howard), played festivals and shows all over Australia including Falls & Harvest, and won several Awards including Rock Song Of The Year at the QMAs for “Six Months In A Cast”.
I currently manage Holy Holy, who are one of the most hotly-tipped artists in Australia right now. They are selling out their own shows nationally and have just come off national supports for Boy & Bear (including Opera House shows), and The Preatures. They have had 3 songs Top-5 most played on Triple J and a swathe of exceptionally good reviews both here and internationally, including MD of Triple J Richard Kingsmill giving the band a 5/5 star review (“Close To Perfection”.) We have built a strong team around the band, including their label Wonderlick through Sony, headed up by Gregg Donovan (Boy & Bear, Josh Pyke, Grinspoon), local agent Stephen Wade (Boy & Bear, Rufus, San Cisco, Emma Louise), UK/EU Agent Olly Ward (Foster The People, Gotye, First Aid Kit), US/CA Agent Rob ZIfarelli (City & Colour, Boy & Bear), and have their first international release & tour coming up in early 2015. Their debut album will be release in early 2015. You can find Holy Holy here:
1) 2 HOUR ARTIST DEVELOPMENT CONSULTATION
(This includes 3 hours of prep & the 2 hour consultation itself)
Artist development is the process of bridging the gap between an act writing music in their bedroom or rehearsal room, and informing and guiding the act to become industry ready. The idea behind the consultation is to help you come up with a to do list, or "a plan of attack", to get things moving!
Each consultation is catered to the band I am with and where they are at in their development. I give them focused and unique advice depending on their needs. Whether it is coming up with a plan, getting their writing on track, helping them pick the right producer, creating the right tools, targeting the right media and/or industry people – I sit with the band and/or manager (in person or skype) and discuss anything that is relevant to their needs at that time.
I also leave them with some helpful tips on tool creation & getting things moving so that you are ready and prepared for the industry to discover you.
(2) A&R - SINGLE, EP OR ALBUM
I can A&R your Single, EP or Album from conception to delivery as though you were signed to a label. This can entail any or all of the following:
All to help you deliver the strongest product possible, and if required discuss a plan of attack together, so that once you have a finished product, you know what to do next!
(3) MANAGEMENT CONSULTING / ARTIST MENTORING (3 month minimum commitment on either side)
The Artist Mentoring component is designed to help developing bands find their way in this competitive and ever-changing Industry. I will only work on acts who I feel have real potential and something truly special and unique to offer. I can identify your strengths, give you support, and provide the knowledge, experience and networks that are needed to help an artist build a name for themselves, and a career. Every band is different, and I can help you work out YOUR goals, and can give guidance on the music and tools you need to create to help achieve those goals, and help you build and execute a plan. I can guide you through everything from feedback on your songs and live show, to growing and nurturing relationships within the industry, to how to communicate effectively with managers, booking agents, and labels, to strategically formulating a plan to roll out your band and your music via a single and/or EP and/or album.
THE JEZABELS - We met Jess Beston backstage at the Troubadour in Brisbane. After that meeting we couldn't believe that someone could exist with so much excitement and enthusiasm. Since working with her, we've realised that that enthusiasm translates directly into great results with creative endeavours. She has the best personality but also great drive in achieving what she desires. She's a great person to have on your team.
OSCAR DAWSON – HOLY HOLY - I have worked with Jess Beston now for many years. Our relationship began in 2007 with the second Dukes Of Windsor album, and I was very quickly impressed by her incredible passion for music (something that is easily forgotten when working in the music industry), her work ethic, and her musical intuition. She is a great listener, and a musician also, which makes her a fantastic asset for any band to have in its corner.
NEIL FINN - Jess Beston has a deep affection for music, understands the art of record making, and her enthusiasm and excitement for the artists she loves is infectious and totally thrilling. She found us a drummer for the Pajama Club so as far as I'm concerned she's got a 100% success rate.
PAUL MCKESSAR – THE NAKED & FAMOUS (MANAGER) - Jess was an enthusiastic and creative driver for the naked and famous album project in 2010-11. Her passion for music she loves can instantly galvanize a team and her experience and all round industry smarts are perfect for executing the plan successfully.
ROB NASSIF - GYROSCOPE- Jess Beston is a creative and inspiring person to work with. She is a talented A&R woman, a fantastic springboard for musical ideas, and a fine musician in her own right; something that really helps when discussing songs. Her excitement and passion have been a valuable asset for Gyroscope as they would any band.
JOHNNY MACKAY – CHILDREN COLLIDE- Jess Beston was consistently both exciting and passionate to work with. Her dedication to Children Collide always went above and beyond. I also found her to be a great sounding board, both professionally and personally.